Predictable Revenue: Consistently improve your results
Predictable revenue means increasing revenue consistently year after year. In his book, Aaron Ross, brings strategies to help...
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Canal Sonho Grande
Nov 29, 20213 min read
Quantifying the Value Proposition: what is it and why it is critical to any startup
What is to quantify the value proposition? After designing the product and its main benefits through the High Level Product...
Canal Sonho Grande
Nov 26, 20214 min read
Full Life Cycle Use Case: know how your customers interact with your product
After defining your market and beachhead market segment, the next step is to understand how your persona will interact with your product...
Canal Sonho Grande
Nov 15, 20213 min read
The Value Proposition Canvas: How to Create Value for Your Customer
It is now increasingly common to see companies putting their customer first. Those that have not thought about how to generate more and...
Canal Sonho Grande
Nov 15, 20213 min read
LTV and CAC: Learn about the main metrics to assess the financial health of a SaaS Startup
Have you ever heard of LTV and CAC metrics and not quite sure what they are or how to calculate them? Or work at a SaaS startup, but not...
Canal Sonho Grande
Nov 15, 20215 min read
How to choose a market segment for your Startup
Chose a problem to be solved by your Startup, but not sure where to start? Not sure whether to segment the market and, if so, what...
Canal Sonho Grande
Nov 15, 20213 min read
Target Audience and Persona: What's the Difference and How to Define Them
Creating a business but not sure how to define your target audience and persona? Or have you even heard of these terms but don't know...
Canal Sonho Grande
Nov 15, 20213 min read
Total Addressable Market: How to Calculate Your Startup's Market Size
Already know the target market segment of your Startup, but not sure how to calculate its size? In this post, we are going to talk about...
Canal Sonho Grande
Nov 15, 20215 min read
Sales Funnel of SaaS Startups: Key Metrics for Analyzing Performance
What are SaaS companies? SaaS companies (Software as a Service) are companies that sell Software as a service over the Internet and...
Canal Sonho Grande
Oct 27, 20213 min read
Startup Investment Rounds
The objective of a startup is to find a solution that meets the demand of a market, to reach the product-market fit and then seek to...
Canal Sonho Grande
Oct 27, 20212 min read
Difference between Startup and Scale-Up
You have most likely heard the terms Startup and Scale-Up in very similar contexts, which consequently made it difficult to understand...
Canal Sonho Grande
Oct 25, 20212 min read
Accelerator vs incubator: What is the difference?
You've probably heard the terms Incubator and Accelerator when it comes to Startups, but do you really know the purpose of each of them...
Canal Sonho Grande
Oct 25, 20214 min read
How to Find a Business Idea for Your Startup
Do you have the desire to be an entrepreneur, but don't have a business idea yet? Or have you thought of some ideas but couldn't decide...
Canal Sonho Grande
Oct 25, 20213 min read
SaaS Startup Growth Stages: Triple, Triple, Double, Double, Double (T2D3)
You probably found the title term "Triple, Triple, Double, Double, Double" very strange. The term became popular after the publication of...
Canal Sonho Grande
Oct 18, 20214 min read
How to find a good co-founder for your startup
Do you want to be an entrepreneur but are not sure how to choose the ideal co-founder? This is without a doubt a difficult decision and...
Canal Sonho Grande
Oct 17, 20212 min read
What are Pain Points and why it's important to know how to identify them
Just as the name says, Pain Points refer to the pains that customers feel, whether for not achieving the expected result in a task or for...
Canal Sonho Grande
Oct 17, 20212 min read
The Rule of 40: Balancing Growth and Profitability of SaaS Startups
As mentioned in other publications, one of the biggest differences between Startups and other traditional businesses is the pursuit of...
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